Monday, May 24, 2010

The benefits of LinkedIn for Social Media Marketing

• Apply keywords to your profile for Search Engine Optimization
• Install apps on your profile, such as your blog for other users to read
• Connect to your twitter account and feed timely updates to your connections
• Brand management – you can see who is viewing you. You can display your portrait or logo on your pages. Questions you have answered will appear on your profile.
• You can search and see company profiles
• Ability to build and maintain a meaningful network
• Join groups and gain insight and knowledge from your professional network. You can also use groups to find new connections, ask for help, ask questions, and find resources
• Get recommended to help enhance yourself as a service provider or read recommendations if you are seeking one
• Distribute polls for valuable marketing feedback
• Ask and answer questions. You can showcase your knowledge and expertise by answering questions.

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